Walmart Marketplace

Introducing the easiest way to start selling on Walmart. 

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Learn how to integrate Zentail with Walmart Marketplace and take your business to new heights.
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110 Million

Unique Monthly Visitors

13x

More Monthly Visitors Per Seller than on AMZ

U.S. Based

Marketplace Presence

Over 2x

Growth in Walmart Sales with Zentail

Is Walmart Marketplace for You?

Walmart is now the second largest ecommerce retailer in the U.S., ahead of eBay and behind Amazon. While its third-party marketplace is fairly new, Walmart.com boasts more than 80 million products across 35+ categories. Walmart is also selective by design, minimizing the risk of counterfeits or unchecked competition. To qualify, you must be an established business with previous ecommerce experience and registered in the U.S. (among other criteria).

View All Requirements

Highlights of Zentail’s Walmart Integration

Getting up and running can be particularly tricky on Walmart. But Zentail helps you anticipate and handle common stumbling blocks with ease. Zentail is also a close, trusted partner of Walmart’s with deep-seeded knowledge on what it takes to be successful on the evolving platform. 

List in a Click

Upload your listings from Amazon, Shopify or elsewhere to Walmart in a few simple clicks. Zentail will automatically format your product data according to Walmart’s requirements, while giving you the flexibility to make custom edits, create variations or offer items as kits.

Claim Your Walmart 2-Day Tag

Zentail integrates with Walmart’s official fulfillment partner, Deliverr, to enable free 2-day shipping across your SKUs. Get the 2-day tag added to your listings for higher organic rankings and better buy box win rates.

Ensure Price Parity

Walmart is notoriously strict about pricing—stay on its good side and avoid severe penalties by syncing your Amazon (or other) prices with Walmart. Run special Walmart promotions directly in Zentail, and never lose sight of any pricing strategy.

10/10 Reviewer

Zentail has been a game-changer for our inventory management. As a reseller selling on multiple sales channels (Amazon, Walmart, etc), we have had problems in the past...Not anymore!
Justin H. on Capterra

How to Get Started on Walmart Marketplace

01

Apply to Sell

If you’re a Zentail user, follow these steps to enter a special queue and gain approval faster.
02

Connect Zentail with Walmart Seller Center

Once approved, activate your Seller Center portal and add Zentail as a user. Then, log into Zentail and add Walmart as an integration.
03

Optimize, Test & Launch

In Zentail, select a Walmart Product Type for each SKU you want to list and run a few test orders. If everything looks good, switch your integration from test mode to production!