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Here’s the reality: 70% of Amazon customers never click past the first page of search results, and 64% of clicks go to the first three listings. Your rankings matter.
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To help you out, we’ve analyzed Amazon’s algorithm and thousands of top-ranking ASINs. This report grades your listings based on four key traits and includes tips on how to improve their organic scores.

Improve your grades

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Frequently Asked Questions

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How does the analyzer score my products?

Zentail's free analyzer takes into account four main components of any Amazon product listing: title, description, media, and reviews. Amazon looks at these components to decide which products to display whenever a buyer searches for products like yours.The analyzer generates your score based on how well your listings match Amazon's criteria. The tool is constantly being updated as Amazon's algorithm evolves.
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What else does Zentail do?

Zentail is a commerce operations management (COM) platform that helps online sellers easily manage all of their sales channels, apps and core operations. We lead the market with our AI-powered listing solution, SMART Types, which can instantly map your products to various ecommerce marketplaces.
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With Zentail, you can automate everything from listing to pricing, inventory and order management. Our goal is to keep your business running smoothly so that you can focus more on growing your success. Learn more on our main site.
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The analyzer generates your score based on how well your listings match Amazon's criteria. The tool is constantly being updated as Amazon's algorithm evolves.
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My total review count looks off. Why is that?

The Listing Checker analyzes information directly from Amazon, which sometimes returns data that's slightly older or different depending on whether you're logged into your seller account or not. (It's confusing, we know.)

Zentail does not alter any of this data. The total number of reviews that Amazon gives us is what you see on your report.
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How do I optimize my listings on Amazon?

The Zentail optimization tool makes this easy by giving you specific suggestions, scores and tailored feedback for each section of your listing. If you need more help, a Zentail specialist can reach out!
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Will these suggested changes actually make a difference?

Yes! By ensuring that your listings meet Amazon’s requirements and are optimized to its algorithm, you can increase your search rankings, click-through rates and overall sales performance.

Zentail customers have seen a 62% increase in sales on average within the first year of using our services and cleaning up their listings.