Why sellers choose Zentail as a Rithum (ChannelAdvisor) alternative

Many ecommerce sellers come to Zentail looking for a Rithum (formerly ChannelAdvisor) alternative that's easier to use, faster to launch, and built for how marketplaces work today. Sherper's was one of them. After switching to Zentail, the team launched quickly, listed more products successfully, improved day-to-day operations, and increased marketplace sales by 28%.

Below, we'll look at what sellers should expect from a modern multichannel platform and how Zentail helped Sherper’s achieve those results.

See how Zentail compares to ChannelAdvisor.

Key takeaways

• Many sellers looking to move away from Rithum (ChannelAdvisor) are looking for a simpler way to manage marketplaces. Faster onboarding, easier workflows, and better visibility across channels can make a major difference as catalogs and operations grow.
• Marketplace management gets harder when teams are stuck working across disconnected systems and manual processes. Centralized data, automation, and real-time updates help sellers keep listings accurate, resolve issues faster, and launch products more efficiently.
• Switching platforms should create measurable improvements for your business, not just replace one tool with another. Sellers often prioritize faster launches, more responsive support, cleaner workflows, and better operational visibility when evaluating a modern Rithum alternative.

Manage your marketplace business from one place

Your catalog, inventory, orders, and shipping should work together in one platform. Managing marketplace operations across multiple systems creates unnecessary complexity and makes it harder to stay on top of your business.

Zentail brings everything together, giving your team one place to manage products, listings, inventory, and orders across every channel.

Easy to use from day one

Getting started with a new platform shouldn't take months. Zentail is designed for fast onboarding, with most teams fully configured and launching in weeks, not months, so you can start seeing results sooner.

“Switching to Zentail from Rithum was much faster and smoother than we anticipated. Zentail definitely made it worth the while to switch.” - Kayla Schneider, Marketing & Ecommerce Manager at Sherper’s 

Keep listings live with less manual work

Zentail helps sellers launch faster and keep listings live with less manual effort. By simplifying workflows and providing real-time visibility, teams can make changes confidently and keep products selling across channels.

“With Zentail, you can see changes in real time. It’s a lot smoother and a lot quicker than Rithum – we’ve had far more items listed successfully and consistently.”
— Jeremy Schneider, Ecommerce Marketplace Manager, Sherper’s

That means less time troubleshooting listings and more time growing your marketplace business.

Know exactly what you’re paying for

Choosing a new platform shouldn't mean worrying about hidden fees or pricing that changes as your business grows. Zentail offers straightforward pricing, so you know what to expect from day one and can plan with confidence. Your software should support your growth, not become more expensive every time your business succeeds.

Manage your catalog your way

No two sellers manage products the same way. Your software should adapt to your workflows, not force you into rigid processes. Zentail gives you the flexibility to organize and manage your catalog in a way that fits your team while automatically adapting product data for different marketplace requirements.

Support that shows up when it matters

When issues arise, sellers need fast, knowledgeable support they can trust. Zentail offers hands-on, responsive customer support – at no extra cost – so your team can resolve issues quickly and keep orders moving. 

“With ChannelAdvisor, it was on us to figure things out on our own. With Zentail, we know exactly who to reach out to, and the support has made a huge difference.”
— Kayla Schneider, Marketing & Ecommerce Manager, Sherper’s

A switch that delivers measurable results

Switching platforms should lead to measurable impact, not just operational change. 

“Since switching from Rithum to Zentail, we’ve seen about a 28%increase in sales. Managing our data is more efficient, and the entire process has been much smoother.”
— Kayla Schneider, Marketing & Ecommerce Manager, Sherper’s

Sherper's is one example of what can happen when your team spends less time managing software and more time growing your marketplace business.

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Start your switch from Rithum

If you're looking for a Rithum alternative that's easier to launch, easier to manage, and backed by responsive support, we'd love to show you what Zentail can do.

Schedule a demo and see how simple switching can be.

Frequently asked questions

Is Zentail a good alternative to Rithum?

Yes. Zentail is a modern Rithum alternative designed for today’s multichannel sellers. It helps teams launch faster, manage listings more efficiently, and gain real-time visibility across marketplaces – without the complexity of legacy platforms.

How long does it take to switch from Rithum to Zentail?

Most sellers can switch from Rithum to Zentail in a matter of weeks, not months. With hands-on onboarding and guided data migration, Zentail helps teams move quickly while minimizing disruption to daily operations.

Why do sellers choose Zentail over Rithum?

Sellers choose Zentail for faster onboarding, easier workflows, more responsive support, and pricing that scales predictably as their business grows. As marketplace requirements change more frequently, sellers look for platforms like Zentail that are built to adapt and support long-term growth.